Búsqueda por número de registro: ead004272
 
 
LDR ·····cam#a22·····8i#4500
001 ead004272
005 20191108124135.0
008 160114s2016####mau###########001#0#eng##
245 10 $a Good charts : $b the HBR guide to making smarter, more persuasive data visualizations / $c Scott Berinato.
263 ## $a 1111
264 #1 $a Boston, Massachusetts : $b Harvard Business Review Press, $c 2016.
300 ## $a 255 páginas : $b ilustraciones a color ; $c 19 cm.
336 ## $a text $2 rdacontent
337 ## $a unmediated $2 rdamedia
338 ## $a volume $2 rdacarrier
500 ## $a Incluye glosario, notas e índice.
505 0# $a Introduction, A new language and a necesary craft -- Part one Understand, Chapter 1 A brief history of dataviz: the art and thes cience that built a new language ; Chapter 2 When a chart hits our eyes: some science of how we see -- Par two Create, Chapter 3 Two questions, four types: a simple typology for chart making ; Chapter 4 Better charts in a couple of hours: a simple framwork -- Part three Refine, Chapter 5 Refine ti impress: getting to the "feeling behind our eyes" ; Chapter 6 Refine to persuade: three steps to more persuasive charts ; Chapter 7 persuasion or manipulation?: the blurred edge of truth -- Part four Pesent and practice, Chapter 8 Present to persuade: getting a good chart to their eyes and into their minds ; Chapter 9 Visual crit: how to practice lokking at (and making) good charts -- Conclusión, Keep going
020 ## $a 9781633690707 (paperback)
100 1# $a Berinato, Scott, $e author.
082 00 $a 658.4/52 $2 23
082 04 $a 658.45 $2 21
084 ## $a BUS007010 $a BUS007000 $a BUS063000 $2 bisacsh
653 ## $a Visualización de datos.
650 #7 $a Comunicación visual. $2 unbist
653 ## $a Big data.
650 #7 $a Comunicación en la empresa. $2 isoc
010 ## $a ##2015046676
040 ## $a DLC $b eng $c DLC $e rda
050 00 $a HF5718.22 $b .B475 2016

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