Bibliotecas de Economía y Administración ·
Catálogo
UNIVERSIDAD NACIONAL DEL SUR |
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LDR | ·····cam##22·····1a#4500 |
001 | eeo000713 |
005 | 20090317120322.0 |
008 | 731015s1942####ilua###g######000#0#eng## |
245 | 14 | $a The economic effects of advertising / $c by Neil H. Borden. |
260 | ## | $a Chicago : $b R. D. Irwin, inc., $c 1942. |
300 | ## | $a xi, 988 p. : $b il. ; $c 24 cm. |
100 | 1# | $a Borden, Neil Hopper, $d 1895- |
082 | ## | $a 659.1 |
650 | #7 | $a Marketing. $2 Isoc |
650 | #7 | $a Demanda. $2 Isoc |
650 | #7 | $a Estudios de mercado. $2 Isoc |
650 | #7 | $a Teoría económica. $2 Isoc |
650 | #7 | $a Campaña publicitaria. $2 Isoc |
650 | #7 | $a Estudios de casos. $2 unbist |
010 | ## | $a ###42001977# |
040 | ## | $a DLC $c OClU $d OCoLC $d DLC |
050 | 00 | $a HF5821 $b .B57 |