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Bibliotecas de Economía y Administración ·
Catálogo
UNIVERSIDAD NACIONAL DEL SUR |
American Marketing Association. | ||||
13614. | Diccionario de términos de marketing / American Marketing Association ; [Peter D. Bennet (editor)]. | 2000 |
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Bouquerel, Fernand. | ||||
13615. | Les études de marchés / Fernand Bouquerel. | 1967 |
658.834
B665 |
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Deaton, Angus. | ||||
13616. | Economics and consumer behavior / Angus Deaton, John Muellbauer. | 1980 |
658.834
D349 |
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Lago, Armando V. | ||||
13617. | Aspectos psicológicos en la teoría del consumidor / Armando V. Lago. | 1971 |
658.834
L137 |
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McNeal, James U. | ||||
13618. | Dimensions of consumer behavior / James U. McNeal. — 2a. ed. | 1965 |
658.834
M273 |
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Meyer-Dohm, Peter. | ||||
13619. | Sozialökonomische aspekte der konsumfreiheit / Peter Meyer-Dohm. | 1965 |
658.834
M575 |
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Myers, James H. | ||||
13620. | Consumer behavior and marketing management / James H. Myers, William H. Reynolds. | 1967 |
658.834
M992 |
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Plassmann, Christa. | ||||
13621. | Bestimmungsgründe der nachfrage nach dauerhaften konsumgütern / Christa Plassmann. | 1965 |
658.834
P695 |
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Schipper, Lewis. | ||||
13622. | Consumer discretionary behavior : a comparative study in alternative methods of imprical research / Lewis Schipper. | 1964 |
658.834
Sc34 |
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Stone, Richard. | ||||
13623. | Measurement of consumers' expenditure and behaviour in the united Kingdom 1920-1938 / Richard Stone, D. Rowe. | 1966 |
658.834
St72 |
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Alonso Rivas, Javier. | ||||
13624. | Comportamiento del consumidor : decisiones y estrategia de marketing / Javier Alonso Rivas, en colaboración con Ángel Fernández Nogales ... [et al.]. — 2a. ed., rev. y ampliada. | 1999 |
658.8342
Al72a2 |
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Dubois, Bernard, 1946- | ||||
13625. | Comportamiento del consumidor : comprendiendo al consumidor / Bernard Dubois, Alex Rovira Celma. — 2a. ed. | 1999 |
658.8342
D852a2 |
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Hansen, Flemming. | ||||
13626. | Consumer choice behavior : a cognitive theory / by Flemming Hansen. | 1972 |
658.8342
H198 |
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Howard, John A. | ||||
13627. | Consumer behavior : application of theory / John A. Howard. | 1977 |
658.8342
H834 |
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Hoyer, Wayne D. | ||||
13628. | Comportamiento del consumidor / Wayne D. Hoyer, Deborah J. MacInnis ; traducción: Erika Jasso Hernán D'Borneville ; revisión técnica: María de los Angeles Ramos Solano, Cotty Hernández Garnica, Eduardo Esteva Armida. — 5a. ed. | 2010 |
658.8342
H852a5 |
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Markin, Rom J. | ||||
13629. | Consumer behavior : a cognitive orientation / Rom J. Markin, Jr. | 1974 |
658.8342
M341 |
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Maynes, Edwin Scott. | ||||
13630. | Decision-making for consumers : an introduction to consumer economics / E. Scott Maynes. | 1976 |
658.8342
M454 |
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Autores varios | ||||
13631. | El comportamiento del consumidor : análisis del proceso de compra / [editado por] José Miguel Múgica, Salvador Ruiz de Maya. — 1a. ed. | 1997 |
658.8342
M891 |
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Reynolds, Fred D. | ||||
13632. | Consumer behavior / Fred D. Reynolds, William D. Wells. | 1977 |
658.8342
R335 |
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Teixeira, Thales S., author. | ||||
13633. | Unlocking the customer value chain : how decoupling drives consumer disruption / Thales S. Teixeira with Greg Piechota. — 1 Edition. | 2019 |
658.8342
T235 |